Recapping the 2025 Celebration Bowl: A Weekend of HBCU Excellence and Unforgettable Experience

December in Atlanta is more than football season. It is a celebration of culture, history, and connection, especially within the HBCU community. The 2025 Cricket Celebration Bowl, held on December 13 at Mercedes-Benz Stadium, once again brought that energy to the national stage, closing out the season with a matchup that honored tradition while showcasing the future of the game.

For fans, the Celebration Bowl represents far more than a championship. It is a weekend filled with pageantry, pride, and unforgettable moments that extend well beyond kickoff. For Aclipse Events, it is an opportunity to help shape the experiences that surround the game and bring those moments to life.

The Celebration Bowl: More Than a Game

As the championship between the MEAC and SWAC, the Celebration Bowl has become the definitive stage for HBCU football excellence. Each year, it draws fans, media, partners, and families from across the country, creating an atmosphere that blends competition with culture.

From fan activations to branded experiences, events of this scale require thoughtful planning, intentional design, and seamless execution. Aclipse Events supported the Celebration Bowl weekend through strategic activation planning, onsite coordination, and engagement-focused design that ensured attendees felt connected from the moment they arrived.

Our role was not just about setup. It was about understanding the audience, the flow of the space, and the story the event was meant to tell. Every touchpoint was designed to support comfort, interaction, and energy, allowing the celebration to unfold naturally.

Honoring a Decade of College Football History

The Celebration Bowl weekend also aligned with another major milestone in Atlanta, the 10 Year Anniversary of the Chick-fil-A College Football Hall of Fame. Located in the heart of downtown and connected to the Georgia World Congress Center, the Hall of Fame has spent the past decade serving as a hub for college football history, innovation, and fan engagement.

Aclipse Events was proud to be part of this milestone celebration, supporting activations that honored the legacy of the sport while creating a modern, engaging experience for attendees. Working within iconic venues like the GWCC requires a deep understanding of logistics, compliance, and guest flow, all while maintaining the excitement and polish expected of a national sports celebration.



One memorable highlight for our team was the opportunity to connect with Adam Schefter, NFL Insider and respected voice in sports media. Moments like these reflect the scale and impact of events where sports, culture, and storytelling intersect.

Where Experience and Execution Meet



Events like the Celebration Bowl and College Football Hall of Fame anniversary are successful because of what attendees feel, not just what they see. Behind every seamless moment is a balance of creativity and coordination. By condensing the operational complexity into a smooth attendee experience, we allow fans and partners to focus on what matters most, celebrating the game, the culture, and the community.

Looking Ahead

As we reflect on the 2025 Celebration Bowl weekend, one thing remains clear. When football, culture, and experience come together, the result is something far greater than a single event. It becomes a shared memory.

Aclipse Events is honored to play a role in moments like these and looks forward to continuing to support experiences that connect people, elevate brands, and celebrate what makes each event meaningful.